Website Development & Maintenance

Custom website design and development

We design and build sites that turn traffic into booked calls, qualified leads, and signed proposals. Every layout decision starts with the conversion path - where the visitor lands, what they read first, what they click next - not the mood board. The result is a site that looks like your brand and reads like your best salesperson on a good day.

Custom design means custom strategy. We map your buyer’s journey before we open Figma. Wireframes get pressure-tested against real user behavior, not internal opinions. Copy is written for the skim reader who decides in under five seconds. Visual design supports the message - it doesn’t compete with it.

Built for Phoenix, Scottsdale, and Tucson businesses that need a site doing actual work - not a digital brochure that wins design awards and loses deals.

Custom WordPress sites

Most Arizona small businesses don’t need a custom CMS. They need a fast WordPress site they can edit without calling a developer. We build on a hardened WordPress stack with the bloat stripped out, the page speed dialed in, and the editor trained so your team can update copy in minutes - not file a ticket and wait three days.

What that actually means: a custom theme (no bloated page builders dragging load times into the red), Core Web Vitals optimized from day one, image compression and lazy loading handled at the build level, and a security layer that doesn’t depend on you remembering to update plugins. Hosting recommendations included.

We’ve migrated sites off Wix, Squarespace, GoDaddy Builder, and overweight WordPress installs running 47 plugins. Most migrations finish in 2-4 weeks.

E-commerce (Shopify and WooCommerce)

Storefronts where the checkout actually converts. We pick Shopify when you want the platform to handle the heavy lifting - hosting, PCI compliance, app ecosystem. We pick WooCommerce when you need deep WordPress integration, custom product logic, or pricing rules Shopify can’t handle without three apps and a workaround.

Either way, the cart, payment, and shipping flow get pressure-tested before launch. We configure tax, shipping zones, abandoned-cart recovery, and analytics so you know what’s working from day one. Product schema goes in by default - Google and AI engines can read your catalog without guessing.

Common builds: Shopify storefronts with custom Liquid templates, WooCommerce sites with B2B pricing tiers, subscription billing, multi-currency setups for Arizona brands shipping nationally.

Headless and modern stack (Next.js, React)

For brands that need the speed and flexibility of a modern stack - multi-region, multi-locale, or content-heavy with strict performance budgets. Next.js on the front, headless CMS on the back (Sanity, Contentful, or WordPress as a headless source), edge-cached delivery through Vercel or Cloudflare. Lighthouse scores stay in the 90s, not the 60s.

This is the stack when SEO, speed, and developer flexibility all matter at once. It’s also the stack when you’re hiring an in-house engineering team and need a frontend they can extend without ripping out the foundation.

Not the right fit for every business - we’ll tell you when WordPress is the smarter call. But when the project warrants it, headless delivers real-world page loads under one second and a codebase that scales for years.

Web apps and integrations

Booking systems, member portals, customer dashboards, internal admin tools, CRM and ERP hookups, API integrations with the tools your team already uses - HubSpot, Salesforce, Stripe, QuickBooks, GoHighLevel, Zoho, Calendly, Twilio. If your business runs on five disconnected tools and someone on staff is manually copying data between them, we connect them.

Common builds: client portals where customers self-serve invoices and project status, appointment booking with two-way calendar sync, lead routing that pushes form fills straight into your sales pipeline with the right tags, and reporting dashboards that pull from multiple sources into one view.

Built for Arizona businesses that have outgrown duct-tape automations and want the workflow to actually hold together.

Monthly care plans

Security patches, plugin updates, daily off-site backups, uptime monitoring, malware scanning, and a monthly performance check. You get one human in Arizona who knows your site - not a queue ticket. If something breaks at 9pm on a Tuesday, somebody picks up.

Performance and optimization

Core Web Vitals work, image compression, caching strategy, database cleanup, and Lighthouse audits done quarterly. Most inherited sites we touch see page load times drop by 50% in the first month.